Carlsberg
The Carlsberg group is a Danish brewery and is one of the largest breweries in the world. In the beverage world, there is a tough brand competition, this makes branding a crucial aspect for the different brands. Of course a large company such as Carlsberg realizes this importance.
Carlsberg's branding strategy is very strongly focused on the most important beer selling points and tries to express their brand as diverse as possible.
Nice work polos and work aprons for bartenders or bar women, card holders, ice buckets or chalk boards. They are all perfectly fitting branding opportunities that Carlsberg uses.


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